Avon – Pride

Diversity is the reflection of true beauty. With Avon Argentina, in the framework of the Pride week, we wanted to celebrate being unique, where inclusion and tolerance are the reflection of love in all  forms. With the #TuOrgulloTeEmbellece campaign we show on social networks that makeup does not have gender, breaking stereotypes. The engagement of the community was that big and generated such a positive impact that we were invited to the first BA Pride Week, being the only brand present at the event.